What is segment ?
And how it is defined?
Please share your valuable thoughts.
thanks in advance.
Segment can be a product, product line,geographic location, group of customers profit centers etc let me tell you with an example: say my company is a mobile service provider now I want a analyze a set of customers who are in IT, above 40 yrs of age, and in Bangalore using my postpaid connection. More this is a segment.
So segment can be any set of characteristic single or combined to analyze data.
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